UX Digital Blog

Posts by:

Paul O'Hagan

The UX-Digital Quick Wins for Marketing in a Post-Pandemic World

The C-word… Our Quick Wins Post Pandemic

The C-word… it’s affected all of us worldwide in one way or another, personally and professionally, no industry has been left untouched. 

With such fast-paced changes across every industry, worldwide, you may be asking yourself “what’s the best course of action for marketing my business going forwards?”

If you’re among those asking the question, don’t worry you’re certainly not alone! We’re here to help with some quick wins across your marketing. After reading this, you’ll be able to make valuable adjustments that’ll help you adapt your marketing strategy for continued marketing success in the post-pandemic world.

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G Suite

The Benefits of G Suite for Your Business (Why We Use It)

Over the last 6 months, most people have experienced different stages of digital transformation and with working from home being the new normal this has driven a high demand for a more secure business email configuration. With experience of this transition ourselves we've been helping many other SME businesses onboard or migrate to the G Suite as their preferred 'best in practice' solution.

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HubSpot Sales Enablement: Automate The Repetitive Stuff

HubSpot Sales Enablement: Automate The Repetitive Stuff

Learn to use HubSpot automation and you’ll gain access to one of the most powerful sales tools in the world! When used to its full potential, sales automation has the potential to make everyone's life easier and give back time to your team. Even better, it has the potential to help your prospects (and customers) too.

HubSpot has an arsenal of tools to enable your sales team to knock it out of the park every time. There’s Lead Enrichment, Email Templates, Meeting Scheduling, Call Recording, Lead Scoring, and Email Open Notifications and so much more.

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6 Of The Best FREE Blogging Tools That Will Make Your Life Easier

6 Of The Best FREE Blogging Tools That Will Make Your Life Easier

There is so much content out there. The internet is completely saturated with it. Think of a topic and chances are there’s a bunch of blogs on it already - especially in industries like Hospitality, Technology and Manufacturing. 

Even with this content saturation, blogging should be a central part of your marketing strategy if plan on having any success at ranking highly in Google and driving traffic to your site.

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UX_social media-featured-1

How Social Media Provides Credibility To Your Business

A simple scenario: Imagine you are trying to sell your house. Your first step is to choose a real estate agent to represent you.

Of the two agencies you look at, one has an active blog on real estate tips and tricks. You read their useful, non-fluff articles on how to prepare financially before selling a home. You later notice that the same agency is present in the homebuyers’ forums you’ve been following, answering questions and providing a wide array of resources to people in their research stage.

The other agency is well reputed but has been largely inactive on social channels. Now, when it comes to choosing someone to represent you, who would you go with?

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UX_User Generated Content-featured

User-Generated Content: The Forgotten Part Of Inbound?

Inbound is truly a customer-centric approach to marketing. By understanding your customers, you can make sure that you’re getting in front of the right people at the right time. Once you guide your potential customers down a path, you need to continue to build that relationship in a genuine and personalised way.

So, where does user-generated content (UGC) fit into your inbound strategy?

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