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Posts by

Paul O'Hagan

G Suite

The Benefits of G Suite for Your Business (Why We Use It)

Over the last 6 months, most people have experienced different stages of digital transformation and with working from home being the new normal this has driven a high demand for a more secure business email configuration. With experience of this transition ourselves we've been helping many other SME businesses onboard or migrate to the G Suite as their preferred 'best in practice' solution.

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UX_Blogging Tools

6 Of The Best FREE Blogging Tools That Will Make Your Life Easier

There is so much content out there. The internet is completely saturated with it. Think of a topic and chances are there’s a bunch of blogs on it already - especially in industries like Hospitality, Technology and Manufacturing. 


Even with this content saturation, blogging should be a central part of your marketing strategy if plan on having any success at ranking highly in Google and driving traffic to your site.

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UX_Onboarding Options

Thinking About Buying HubSpot? Your Onboarding Options Explained

So, you’re nearing the decision to pull the trigger on HubSpot. We know what a great decision that is, but you’re not off to the races just yet.

Unfortunately, onboarding is mandatory. Yes, we’ve tried to wiggle around it but HubSpot draws a line in the sand and if you want to use their software you have to cross it.

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UX_social media-featured-1

How Social Media Provides Credibility To Your Business

A simple scenario: Imagine you are trying to sell your house. Your first step is to choose a real estate agent to represent you.

Of the two agencies you look at, one has an active blog on real estate tips and tricks. You read their useful, non-fluff articles on how to prepare financially before selling a home. You later notice that the same agency is present in the homebuyers’ forums you’ve been following, answering questions and providing a wide array of resources to people in their research stage.

The other agency is well reputed but has been largely inactive on social channels. Now, when it comes to choosing someone to represent you, who would you go with?

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UX_User Generated Content-featured

User-Generated Content: The Forgotten Part Of Inbound?

Inbound is truly a customer-centric approach to marketing. By understanding your customers, you can make sure that you’re getting in front of the right people at the right time. Once you guide your potential customers down a path, you need to continue to build that relationship in a genuine and personalised way.

So, where does user-generated content (UGC) fit into your inbound strategy?

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UX_5 Blogging tips-featured

Quick Tips: 5 Key Components Of A Great Blog Post

Here are 5 things you should include in every blog post...


1. A Compelling Title

A blog post’s title is the first thing people will see and, unfortunately, people do judge a book by it’s cover - it’s a snap decision after this whether they decide to read on.

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Is It Worth Optimising For Voice Search?

The trending technology at the moment is digital assistants. These are voice-activated devices that can answer questions, order things, play media and much more. But is it worth trying to optimise your pages for search results?

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