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The UX-Digital Quick Wins for Marketing in a Post-Pandemic World

The C-word… Our Quick Wins Post Pandemic

The C-word… it’s affected all of us worldwide in one way or another, personally and professionally, no industry has been left untouched. 

With such fast-paced changes across every industry, worldwide, you may be asking yourself “what’s the best course of action for marketing my business going forwards?”

If you’re among those asking the question, don’t worry you’re certainly not alone! We’re here to help with some quick wins across your marketing. After reading this, you’ll be able to make valuable adjustments that’ll help you adapt your marketing strategy for continued marketing success in the post-pandemic world.

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7 Digital Marketing Trends to Consider in Your Next Marketing Budget

7 Digital Marketing Trends to Consider in Your Next Marketing Budget

The last two years have been a challenging time for all businesses and that has necessitated cuts to most budgets particularly marketing.

According to Gartner's Annual CMO marketing budget report, marketing budgets decreased by 6.4% during 2020, that's the biggest decline in the survey's history.

72% of marketing budgets are now spent on pure digital channels and that is likely to continue increasing as traditional bricks and mortar business models keep declining and consumers continue to engage with social media platforms and opt for online products and services. 

With so many marketing trends emerging as a result of the Pandemic and budgets being cut across all industries it’s more important than ever to make sure you're using your budget effectively. Take a look at our top 7 digital marketing trends to make the most of your marketing budget post-pandemic.

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4 Outbound Tactics That Scale Your Inbound Marketing

4 Outbound Tactics That Scale Your Inbound Marketing

If you want to grow your business, effective inbound marketing is the most efficient way to grow. The benefits of inbound marketing are well known. You only have to develop content once and it will continue to serve your business forever. In addition, it becomes the cornerstone of your other marketing efforts. You have unique content to share on social media, and content you can use to nurture leads.

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Getting Back To Work After Covid-19

Getting Back To Work After Covid 19

The coronavirus outbreak has meant an unexpected turn of events for us all, and where some industries and businesses are booming, the reality is most have had to put a pin in their operations and even close altogether until things start to look more stable. Nearly 3 months into lockdown restrictions and we are seeing small, cautious steps back to normality...

The good news is the storm will pass, but the world will be a different place. With that in mind, read on to find out how to make sure you’re ready to come back strong by being aware of the right resources and strategies that will help you 're-open' in the wake of the COVID-19 outbreak. 

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00_Get Your Flywheel Spinning_BI1D

6 Easy Steps To Ditch The Funnel & Get Your Flywheel Spinning

The Funnel is dead. Long live the flywheel!

For most businesses the funnel has always been a reliable, tried, and tested approach to marketing. But now that tired old funnel isn’t converting the number of leads to customers that it once did and it repeatedly wastes the potential of existing customers, in short, it’s dead and it’s time for a new approach…

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