UX Digital Blog

The last two years have been a challenging time for all businesses and that has necessitated cuts to most budgets particularly marketing.

According to Gartner's Annual CMO marketing budget report, marketing budgets decreased by 6.4% during 2020, that's the biggest decline in the survey's history.

72% of marketing budgets are now spent on pure digital channels and that is likely to continue increasing as traditional bricks and mortar business models keep declining and consumers continue to engage with social media platforms and opt for online products and services. 

With so many marketing trends emerging as a result of the Pandemic and budgets being cut across all industries it’s more important than ever to make sure you're using your budget effectively. Take a look at our top 7 digital marketing trends to make the most of your marketing budget post-pandemic.

Working from home and using video-conferencing to keep us connected can be exhausting... there's actually a reason for that, and it's called video call fatigue

Between most of us spending a lot more time at home and a LOT more time with our partners and children, you might have noticed you have a little less energy and a little less pep in your step than usual. There’s a scientific reason for the lack of energy you’re experiencing and we’re going to share some tips to help you take on video meetings like a boss!